January 6, 2016

Financial Management Concepts and Principles

Financial Management involves planning and directing the financial resources. Sometimes there might be accounting professionals inside the company and consultants for managing account, it is the […]
January 5, 2016

Global Advertising and International Advertising

Global Advertising and International Advertising are employed by companies to sell products and services in different regions of the world. International advertising strategies are based on […]
January 5, 2016

Effects of Social Media in Hospitality and Tourism Industry

In the recent years, Social media has changed the way people and business interact with each other. Hospitality Industry is concentrating more on social media to […]
January 4, 2016

Notes on Marketing Mix for MBA Professionals

Marketing Mix consists of Price Place promotion and Products which is also known as the four Ps. The marketing mix is the main pieces which complete […]
January 3, 2016

Social Factors Affecting Travel Industry

Tourists visiting a place can have a significant impact on the community they are visiting. This can vary from crowds behaviour and use of drugs along […]
January 3, 2016

Production in Foreign Countries

Most of the business organizations usually open production plants in foreign countries for reducing the cost of products. The following are the major advantages of opening […]
January 3, 2016

Supply Chain Network Design Factors

Design of Supply Chain Network is done for optimizing with the adoption of new technology. Optimization involves finding the best possible solutions rather than improving and […]
January 2, 2016

Buying Behavior of Consumers and Business Buyers

The buying behaviour of the consumers and business buyers are having some major differences. For successful management this behavior needs to be understand thoroughly. Consumers view […]
January 1, 2016

Factors Affecting Marketing in Travel and Tourism

Marketing in Tourism is completely different from the marketing of services in other areas. This is due to the fact that the customer usually avails a […]

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