BA (Hons) in Business Management with Business Analytics

Awarded by
Abertay University, Scotland

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With the developing complexities in the management of businesses worldwide in the realm of Business, explore a world of opportunities and unlock the future with a bachelors at Westford University College.

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    About BA (Hons) in Business Management with Business Analytics

    Program Highlights

    In a fast-paced global market where change is constant, and the term ‘Big Data’ has dominated the field of analytics, it is essential for the future workforce to be equipped with the required skillset that sets them apart from the crowd. Along with offering an insight and training into core business processes such as Research, Human Resources, Digital Marketing and Operations, the programme comprises of study material that strengthens knowledge of management and analytics.

    Bringing different aspects of analytics through incorporation of modules such as Business Analytics, Predictive Analytics, Perspective Analytics and Computational Analytics – the BA (Hons) in Business Management with Business Analytics offered by Westford in partnership with UK’s Abertay University aims to create a talent pool that harnesses the ability to apply the tools that are at their disposal and thrive in an international business environment.

    This bachelor’s degree offered by Abertay University is a three-year programme with each year split into two semesters. Eighteen modules will be covered through the course of the programme, three modules will be taught each semester

    First Year

    Semester 1
    Business Analytics
    People, Planet, Profit
    Theory and Practice in HRM
    Semester 2
    Project Management
    Researching Business and innovation
    Digital Marketing Principles

    Second Year

    Semester 3
    Digital Business
    Marketing Intelligence & Consumer Behaviour
    Business and Environmental Sustainability
    Semester 4
    Predictive Analytics
    Entrepreneurship & Business Start-up
    Financial Markets

    Third Year

    Semester 5
    Strategic Management
    Operations management and Business Redesign
    Managing Change
    Semester 6
    Business Ethics and Society
    International Business & Management
    Computational Analytics

    Speak to Our Admissions Officer
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      About Abertay

      Abertay University, formerly the University of Abertay Dundee, is a public university in the city of Dundee, Scotland. Abertay is a modern, friendly university in the heart of Dundee, Scotland, with a strong focus on teaching and preparing its graduates for the world of work, combined with excellence in research and knowledge exchange.  With roots going back to 1888, Abertay has always responded to the needs of industry, supplying a pipeline of graduate talent to work, lead and innovate across a wide range of sectors.  Abertay University prides in offering an inclusive, friendly and welcoming environment for our students and staff alongside first-rate teaching and excellent student experience.An ambitious, forward-thinking institution, it offers degree programmes to prepare students for careers in the modern world. Graduates have gone on to work for organisations including Apple, Google, BBC, Rockstar, Microsoft, Barclays Bank, and Coca Cola, as well as the NHS and government departments.

      Achievements of Abertay University:

      Upon completion of the program, learners will receive the BA (Hons) in Business Management with Business Analytics from the Abertay University, Scotland.

      Interested in This Program? Secure your spot now.

      The application is free and takes only 5 minutes to complete.

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        Online Learning Process

        01
        Effective Work-Study-Life Balance
        02
        Global Impact
        03
        Faculty Mentors guiding you through your educational journey
        04
        Access to online libraries and resources, anytime-anywhere

        What our Students Say

        There’s No Better Way To Learn
        About Our Learning Journey, Than
        From Those Who Are Experiencing It.
        Picture4
        Mohammed Zayaan
        BA (Hons) in Business Management with Business Analytics
        5/5
        Opting for Westford has been an incredible choice because everyone radiates positivity here, from the faculty to fellow students. ….
        Mohammed Zayaan
        Opting for Westford has been an incredible choice because everyone radiates positivity here, from the faculty to fellow students. Whenever I’ve needed assistance, they’ve always been supportive and kind. Being part of this community has allowed me to connect with diverse individuals who offer unique perspectives and inspire self-improvement. The university environment is fantastic, and what stands out the most for me are the caring staff and faculty who are consistently available whenever I require their guidance.
        Picture3
        Muhammad Aafaq
        BA (Hons) in Business Management with Business Analytics
        5/5
        On of the best decision I made was being enrolled in Westford bachelors’ program. What makes me to state ….
        Muhammad Aafaq
        On of the best decision I made was being enrolled in Westford bachelors’ program. What makes me to state this comment is because of the growth I had in my academics and global awareness. The helpful attitude and attention of professors and overall interactive environment and positive vibes among the students and teaching faculty are another solid reason to support my above statement.
        Picture2
        Abdul Wafi
        BA (Hons) in Business Management with Business Analytics
        5/5
        I am grateful for Westford College, a place that has truly shaped my future and led me toward success. ….
        Abdul Wafi
        I am grateful for Westford College, a place that has truly shaped my future and led me toward success. From the moment I arrived on campus, I knew it was the right choice for me. At Westford, they are all about top-notch education and helping students grow. The faculty and staff are not just teachers; they are mentors who genuinely care about our well-being and academic progress. I have been impressed by the modern facilities and hands-on learning opportunities at Westford. They have really prepared me for life after college through workshops, internships, and exposure to different industries.
        Picture1
        Chinmayi Sreevalsan
        BA (Hons) in Business Management with Business Analytics
        5/5
        As a first-year student in Business Management with Analytics at Westford University, I’m excited to say it’s been an ….
        Chinmayi Sreevalsan
        As a first-year student in Business Management with Analytics at Westford University, I’m excited to say it’s been an amazing experience so far. I’ve had plenty of opportunities to grow, from industrial trips to joining clubs and sports teams. I am truly grateful for the kindness and support provided by both the faculty and administrative staff, who have maintained an enriching learning atmosphere.

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